PERDUE® SIMPLY SMART® breaded products now USDA Process Verified for no antibiotics ever
Salisbury, Md. (Wednesday, Oct. 15, 2014) - PERDUE® SIMPLY SMART® fully cooked, frozen breaded products have always followed a simple philosophy: simple ingredients for products that are simply nutritious with simply great taste. Building upon that simple philosophy, all PERDUE® SIMPLY SMART® products are now USDA Process Verified for being made from chickens raised with no antibiotics ever.
The No-Antibiotics-Ever products will begin appearing in the frozen food section of stores in October and November.
“Consumers for PERDUE® SIMPLY SMART® frozen, fully cooked chicken appreciate that all of our products are made with simple, recognizable ingredients with none of the things they don’t want, such as ingredients they can’t pronounce,” said Chairman Jim Perdue. “Being able to assure them that the chicken used in PERDUE® SIMPLY SMART® products is raised without antibiotics follows that same ‘keep it simple’ philosophy that has made these items so popular with consumers.”
The “No Antibiotics Ever” assurance is on all PERDUE® SIMPLY SMART® packages, along with the new “Raised Cage-free in the US” Process Verified claim. As with all PERDUE® products, the PERDUE® SIMPLY SMART® line is also USDA Process Verified for chickens raised on an all-vegetarian diet with no animal by products. The USDA Process Verified Programs give consumers the added confidence that Perdue’s claims are backed by documented programs that are regularly audited by the USDA.
“Consumers are increasingly interested in how their food is raised and where it comes from, and our USDA Process Verified Programs help us answer those questions,” said Perdue. “All chickens used in PERDUE® SIMPLY SMART® products are from chickens raised cage-free on farms in the US, never given any antibiotics and fed an all-vegetarian diet with no animal by-products.”
All PERDUE® products are from chickens that never receive antibiotics for growth promotion, or human-use antibiotics in the feed, but the PERDUE® SIMPLY SMART® products go the extra step of assuring that the chickens used in those products were raised with no antibiotics ever.
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