Perdue teams up with Phillips Wharf Environmental Center in Maryland to support environmental education in Chesapeake Bay region
Salisbury, Md. (Tuesday, May 5, 2015) – Through a unique partnership with CBS EcoMedia, Perdue is once again helping address a critical need in the Chesapeake Bay by supporting local nonprofit Phillips Wharf Environmental Center’s Fishmobile program. The Fishmobile program travels to schools and events throughout the region to provide a 50-minute structured environmental education program to children all year long. Perdue funding is supporting the customization and retrofitting of Phillips Wharf’s new Fishmobile, which is projected to impact more than 40,000 pre-K through third-grade students.
The partnership was announced during Bay Day, a Phillips Wharf Environmental Center-led environmental education festival featuring information and perspectives on a full range of Bay topics, including living shorelines, native gardening, rain gardens, oyster restoration, energy alternatives and environmental stewardship. The festival was attended by staff and executive leadership including Vice President of Marketing for Perdue Foods Gail McWilliam, Executive Director and Founder of Phillips Wharf Environmental Center Kelly Phillips Cox and CBS EcoMedia Senior Vice President of Operations and Strategic Partnership Development Theresa Schieber.
“The Perdue-Phillips Wharf Environmental Center Partnership is a great opportunity to create a new handicapped-accessible Fishmobile for taking our Chesapeake Bay Animals on the road to schools and events. Thanks to Perdue for helping us with this initiative and enabling us to create more stewards of the Chesapeake Bay,” said Cox.
Applauding Perdue’s generous support of the Fishmobile program and involvement in the Bay Day festival, CBS EcoMedia President and Founder Paul Polizzotto said, “We are immensely grateful to Perdue for supporting opportunities for more kids in the Maryland area to benefit from positive environmental education experiences that will both inform and inspire them to become stewards in their communities.”
About Phillips Wharf Environmental Center
About CBS EcoMedia Inc.
Through EcoMedia’s patent-pending EducationAd, WellnessAd, EcoAd, and Viewers to Volunteers advertising programs, national brands and local businesses provide millions of dollars in financial support to some of the nation’s most effective nonprofit organizations, funding critical veterans, education, wellness, and environmental projects nationwide.
EcoMedia’s innovative and proprietary business model has fundamentally altered the advertising and nonprofit landscapes, elevating the ordinary, traditional commercial – and media, in general – into a catalyst for tangible, quantifiable social change.
EcoMedia has earned numerous awards and recognitions for its work, including the U.S. Conference of Mayors Award for Excellence in Public Private Partnerships (2009), Edison Awards for Social Innovation and Social Impact (2012, 2013), and the Starlight Children’s Foundation’s “General H. Norman Schwarzkopf Leadership Award,” which honors individual and organizational leaders who are doing extraordinary work to advance the common good and strengthen their communities.