We're studying higher-welfare chickens.
As part of our efforts to further improve animal welfare, we're studying alternative chicken breeds. We want to better understand how increased activity positively impacts bird health, identify the traits that contribute to healthier chickens and make sure we're ready to meet the growing demand for higher-welfare breeds. There are a lot of breeds, and that means a lot of traits, so we've got a lot to learn.
Here are three of the breeds we’ve been watching at one of our research farms. Each breed has distinct traits so take a look around to see for yourself!
For reference, this is the modern broiler chicken. It's known for its broad breast, quick growth and ability to pack on pounds— typical traits in a bird raised for meat. But it's not very active.
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